There is this video doing rounds of the Internet that shows the comparison between the NOVA LCD Display by LG, a Super AMOLED display on Samsung’s Galaxy S phone and the Retina Display on Apple’s iPhone 4.
It may be noted that the Retina Display on iPhone 4 is also an LCD display.
As per LG, the NOVA LCD display is 50% brighter than conventional LCD displays. LG also states that the NOVA LCD display will consume about half the power that is being consumed on an AMOLED display on a white screen.
To find the video one can search Google or any other search engine. You may also get hold of the video in YouTube. One thing is for sure – once you watch this fantastic video you will want to know more and more about this new technology called OLED and all the work that is happening around it.

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